Job Summary

Global MNC Tech is seeking a highly skilled and results-driven Lead Media Buyer with a passion for creative digital marketing and D2C (Direct-to-Consumer) growth. The ideal candidate will lead end-to-end media buying strategies across paid channels, optimize campaigns for maximum ROI, and collaborate with creative and analytics teams to drive scalable customer acquisition. This role offers the opportunity to shape marketing strategies in a dynamic, innovative, and remote-first environment.

Key Responsibilities

• Develop, execute, and manage high-performing media buying strategies across paid social, programmatic, and performance marketing channels.

• Analyze campaign performance and use data-driven insights to optimize for KPIs such as ROAS, CTR, CPA, and LTV.

• Collaborate with creative, content, and analytics teams to develop compelling ad creatives tailored for D2C audiences.

• Manage media budgets efficiently and scale campaigns while ensuring cost-effectiveness and profitability.

• Conduct A/B testing for ads, landing pages, and audience targeting to maximize campaign performance.

• Stay updated on industry trends, platform updates, and emerging marketing technologies.

• Mentor and guide junior media buyers and coordinate cross-functional teams to ensure seamless execution.

• Report on campaign performance, market insights, and optimization strategies to senior leadership.

Required Skills and Qualifications

• Proven experience in media buying for D2C brands, preferably in e-commerce, subscription, or consumer goods.

• Expertise in Facebook Ads, Instagram Ads, Google Ads, TikTok Ads, and other paid media platforms.

• Strong analytical skills with experience using tools like Google Analytics, Meta Ads Manager, and other ad tracking platforms.

• Deep understanding of audience segmentation, targeting strategies, and creative testing.

• Exceptional project management, organizational, and communication skills.

• Ability to thrive in a fast-paced, remote work environment with minimal supervision.

Experience

• Minimum of 5+ years in digital media buying, performance marketing, or related roles.

• Demonstrated track record of scaling D2C campaigns with measurable ROI.

• Experience managing multi-channel campaigns with budgets exceeding $50,000/month is highly preferred.

Working Hours

• Full-time, remote role.

• Flexible schedule with occasional alignment meetings across global time zones.

• Expected availability during standard business hours for team collaboration and strategy sessions.

Knowledge, Skills, and Abilities

• Advanced knowledge of digital marketing ecosystems and ad platforms.

• Strong problem-solving and critical-thinking skills to optimize campaigns quickly.

• Ability to analyze complex data and translate insights into actionable strategies.

• Creative mindset with a focus on innovative campaigns and brand storytelling.

• Leadership qualities to mentor team members and drive results collectively.

Benefits

• Competitive salary and performance-based bonuses.

• Fully remote work with flexible hours.

• Health, dental, and vision coverage.

• Professional development opportunities and access to industry-leading tools.

• Collaborative and inclusive company culture with global exposure.

Why Join Global MNC Tech

At Global MNC Tech, we empower our teams to innovate, experiment, and lead in the digital marketing space. Joining us means contributing to high-impact campaigns, shaping the future of D2C growth, and working alongside passionate professionals in a supportive and dynamic environment. Your creativity and expertise will directly influence global marketing success.

How to Apply

Interested candidates are invited to submit:

• A detailed resume highlighting relevant experience.

• A cover letter outlining successful campaigns and media buying achievements.

• Links to case studies or portfolio (if available).

Please apply via our career portal or email your application to us with the subject line: Lead Media Buyer – Remote Creative Strategist (D2C).